This story was last updated 4 May 2020.
By Fawwaz Baktee
If you have a Pioneer Generation (PG) family member at home, you can now purchase groceries at NTUC FairPrice on their behalf at PG discounted prices.
FairPrice made the announcement on 13 April 2020. The exception will start on 15 April 2020 and end on the final day of the circuit beaker on 4 May 2020.
Editor's Note: Due to the extended circuit breaker period, the initiative will be extended until 1 June 2020 instead of 4 May 2020.
With the decision, the NTUC social enterprise intends to protect seniors in Singapore from being exposed to the pandemic.
PG members get to enjoy a 3 per cent discount at all FairPrice outlets when they shop on Mondays and Wednesdays. Family members of PGs will only need to present the PG card of their family member to enjoy the discount.
“To encourage PG members to stay home during the circuit breaker period, we are making an exception on the PG discount scheme to empower their family members to enjoy the special savings when they purchase groceries on their behalf. We hope that this – together with all our other current measures – will help to further protect and keep them safe during these challenging times,” said FairPrice CEO Seah Kian Peng.
In 2019, FairPrice gave out S$4.26 million in savings through the PG Discount Scheme.
According to FairPrice, PG members will still need to be present during the Priority Shopping Hour to enter FairPrice stores.
The intention of this initiative is to limit the number of shoppers within the store during the dedicated hour to provide the elderly with more time and space to shop, FairPrice added.
The Priority Shopping Hour is held every Monday during the first hour of each FairPrice store’s normal operating hours. For stores that operate 24-hours, the dedicated hour will be from 7am-8am.
